Keep Things Simple. Play The Long Game.
"Everything should be made as simple as possible, but not simpler." ~ Albert Einstein
Strategy
A collection of 7 posts
The Advantages of Building and Sustaining an All-Remote Company
A remote workforce is a clear competitive business advantage. Employees can live and work where they are most fulfilled. They have the freedom to set their own working hours. Merit gets rewarded over politics. And much more.
What is Customer Acquisition Cost?
At the end of the day, CAC / LTV helps answer the question: Will the customers we're driving and acquiring create more revenue than they cost?
The Very Difficult Task of Company Building
With determination, patience and diligence, building a profitable software business is within reach.
Thoughts on Pricing SaaS Products in the Early Days
Your SaaS pricing strategy should provide value to each customer at the unique level of service that they can afford. Having multiple levels will help you get to profitability sooner without leaving $$ on the table.
How To Guarantee Mediocrity In Your Business
Companies don't set out to become mediocre, they get there by prioritizing the wrong actions.